The online marketing world has diverse products and strategies. We have to plunge in this culture called “creativity”, so we can survive as online marketers. Yet, to some people, being creative online marketers can bring many difficulties. At the same time, employing marketing ideas on those difficulties will make our marketing efforts easier.
Putting thoughts into words and sentences becomes #1 in the most difficult creativity problem in the online marketing world. The ideas are there, even the graphics are there http://220.127.116.11, but there are too much of the same sentences and words we can put in the marketing materials.
Putting catchy titles with words that urge the readers to click the marketing materials is the most important marketing idea we should consider. If we have put catchy titles, the next thing we can do is to think about the general theme of the marketing materials. Make the whole marketing materials centered to that of general theme, consistent from the first sentence to the last sentence. Don’t forget to put the “call to action”, or what we want our readers to do after reading, on the last paragraph.
The creativity problems in the online marketing world are not only on writing matters. The same also applies for the marketing ideas or solutions for the problems.
Another problem that can arise from online marketing worlds is the product sell planning. In this case, some of us who sell more than one types of products find it difficult to think what products we should sell or plan to sell on the next days, weeks, or months.
Some marketing ideas that we can consider so we can solve the planning problem are to create our own schedules. Gantt charts are the most common format for online marketers. Even though we can create our own tables or graphics to plan which products we want or plan to sell over the next periods. Forecasting graphs as in dots and lines inside a graphic is also useful to map how profitable will our sales be.
So, formatting titles and general themes as well as “call to action” are ideas we should consider to make our marketing materials more attractive. If we want our product sell plans to be more manageable, we can consider Gantt charts, forecasting graphs, or even making tables or graphics by our own.